march for babies blog

26 Mar
Volunteers

Making “the ask”

Posted by Volunteers

A big question we receive during March for Babies is “Who should I ask for support (either to walk with me or to donate)?” The answer is – everyone and anyone! Here are a few tips to help you come up with a list of potential supporters.

Getting Started – Make a list of ten people you know that you could ask for support.
Then write down ten more.  Keep going until you can’t think of anyone else.  Start simple with your immediate family and close friends. Expand the list to include extended family, classmates, teachers (past and present), and coworkers. Think about everyone you talk to on a daily or weekly basis. Are you part of a community or school club/organization? Add their names to the list. Go even further by including neighbors and additional members of the community (like your family doctor or dentist). When you begin to make your list, don’t leave anybody you know out – sometimes you’ll be surprised at who gives you a donation.

Incorporate this activity at your next team meeting. Make it a competition to see who can come up with the most names!

Reaching Out – Be creative when reaching out. One technique may not work for all audiences.
Online fundraising is an easy way to fundraise. The easiest way to fundraise online is sending emails to potential donors with a link to your personal page.  You can do this directly from your Online Fundraising Page at marchforbabies.org. But don’t stop there.  Use social media to post a link to your fundraising page – you can reach people who might not have donated to you otherwise.  Dedicate your Facebook or Tweet about your progress. Use benchmark words to encourage more donations – “I’m just three $10 donations away from my goal!”

In some cases, adding the personal touch of a hand-written letter will be an incredible and thoughtful surprise to potential supporters. Mail letters to family and friends. Go the extra mile and ask classmates and teachers in person – it’s much harder for someone to say no to you in person. If you want to reach the most potential donors as possible, using a variety of fundraising methods will help you get there.

The Snowball Effect – After you’ve asked someone to donate, ask them to refer you to others they know who might be interested in donating.
Ask friends to share or post your fundraising efforts on Facebook and Twitter. This will help you not only reach people in your network but outside of it as well. Asking donors to refer you to others is an easy way to expand your network and will not only help you raise more money this year, but also when you participate in March for Babies in the future.

Ask Everyone – The important thing to remember when you decide who to ask to support you is that there is no such thing as asking too many people.  Besides, someone can only say yes if you ask them first!

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How we help We help moms have full-term pregnancies and healthy babies. If something goes wrong, we offer information and comfort to families. We research the problems that threaten our babies and work on preventing them.

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