Guest blog post by: Tyrrell Schmidt, Executive Chair, Cigna March of Dimes 2014 Campaign
In 2014, the Cigna team is celebrating the 20th year of their national partnership with the March of Dimes and sponsorship of March for Babies. During this time, Cigna, the Cigna Foundation and the people of Cigna have contributed nearly $28.5 million to the March of Dimes. Cigna employees have led the way through their service on local March of Dimes chapter boards.
I am deeply proud of Cigna’s partnership with the March of Dimes. What makes our work together so special is the personal investment I’ve seen our employees make in the partnership. Over the past 20 years, the team has committed time and resources to help the March of Dimes make major improvements in prenatal care and support moms in having full-term pregnancies and healthy babies.
At Cigna, we are extremely proud of our Healthy Pregnancies, Healthy Babies® program for customers, which is based on information from the March of Dimes. In fact, nearly 90 percent of Cigna customers surveyed stated the Healthy Pregnancies, Healthy Babies® program helped them take better care of their health. It’s just one way the March of Dimes and Cigna are working together to make a big difference in the lives of the tiniest babies and their families.
Recently, I was struck by new research showing that bans on smoking in public places and the workplace in North America have contributed to a 10 percent drop in premature births. This new research is definitely a first step in the right direction, but we know that there is more work to be done. We are proud to support the March of Dimes as they continue to work with policy-makers at the highest level who recognize the need to implement laws like public smoking bans that support the development of healthy mothers and their babies. Together, the March of Dimes and Cigna are working to help more babies get a healthy start in life.